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Jan. 29, 2007 
 You get what you pay for
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Hi there,

Scroll down left column to see this month's prize in the WINNERS CONTEST!
If your boss told you that there was a salary freeze for your position, how long would you hang in there?

- 'til you found another job
- for six months
- for one year
- for 20 years
- for 30 years

A 20- or 30-year salary freeze might sound outrageous, but that's exactly what's happened to the profession of "tennis teaching professional."

There are exceptions, and some cushy jobs out there, but I am told by those in the know that salaries, by and large, have not kept pace with other careers in this country.

What to do?

Keep reading below...or click here to jump to the full story at blog.tenniswire.org

 Stemming the leak of first-time players
 Read quotes and stats at blog.tenniswire.org

Research has shown that a "poor introductory experience" is the No. 1 reason people don't pick up a racquet a second time.

Much is being done by the USTA and others to train recreational staff, parents and others to provide the best initial tennis outing as possible. Many of these on-court facilitators teach tennis on a volunteer basis, and some go on to become certified by the Professional Tennis Registry and U.S. Professional Tennis Association. Some young tennis lovers get a bachelor's degree in "Professional Tennis Management" from Ferris State University's College of Business.

High-quality training and continuing education exist, and there are plenty of jobs available as tennis continues to grow (1.1 million new players in 2005).

The problem isn't finding a job, it's finding a job with a salary from which to make a living...continued below

 


 It takes money to make money
 Read the full story at blog.tenniswire.org

Facility and club managers have faced tough conditions in recent years, forcing them to cut budgets. An easy target is the salaries of tennis instructors. Tennis professionals aren't just 'human ball machines,' they are selling services, products, memberships, and community.

By skimping on compensation, employers risk quality, reputation and future revenue. It's not in their best interest.

It's time for the tennis industry to make a renewed effort to educate them and provide guidelines...continued below

 


 Time for tennis to act--wholly
 Read the full story at blog.tenniswire.org

In order to bring teaching professionals' salaries into the 21st century, all factions of the tennis industry must lobby as one.

The club and facility managers need to learn about the different classifications of instructors, what each can do, and how much certain skills and qualifications are worth.

They want to know--TIA Executive Director Jolyn de Boer says, "Club managers ask us for this all the time because they want guidelines."

Just as the whole industry has come together to put the sport back in a growth position, it needs to focus on how to make delivering the game a viable lifelong career.

Click here for the full article on blog.tenniswire.org 


 Latest Research: New Player Inquiries are Up
 from the Tennis Industry Association

Click for TIA Company Profile TIA Industry Update:
Tennis Welcome Center

Click here for PDF file

Latest Research:
New Player Inquiries are Up

TIA research shows that 71% of Tennis Welcome Centers report increased inquiries by new players.
The Tennis Industry Association is the #1 source for tennis research. You can join for as little as $100


click here for details 


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Thank you!

'Til next time,


Liza Horan, Editor & Founder
tenniswire.org


phone: 212.682.6829
fax: 212.684.6829

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