PopUpArena Features Portable Tennis Stadium during London Tennis Show

PopUpArena is the latest company to confirm appearance at ExCel Centre April 30-May 2

FOR IMMEDIATE RELEASE
Contact: See info below


04/13/10 - This innovative British company will be showcasing elements of its unique vision of the mobile sports arena. Their 'portable kit' comprising full size tiled tennis court, telescopic floodlights and a 160 seat hydraulic grandstand will be the centrepiece of the tennis zone where manufacturers will be demonstrating their new products to visitors at the show.

Founder of PopUpArena, Michael Milne-Home said: "The show is a very timely opportunity to show what we can create, very cost-effectively, for any sports club that recognises the enormous potential in hosting events by transforming the spectator experience - even for just one day."

The arena and court will be at the heart of the Tennis Show and will showcase a variety of related tennis activities provided by The Lawn Tennis Association (LTA) and the brands.

The event, organised by the Golf Show Group in conjunction with the Tennis Industry Association UK (TIA), is supported by LTA and the Tennis Foundation (TF) also features the major tennis brands – Prince, Babolat, Wilson, Head, K Swiss, Asics, Nike and Adidas – whose products will be available through the official retailer FitCo.

Roger Draper, Chief Executive of the LTA, said: “The event will provide a one-stop shop for tennis enthusiasts to see, try and buy a range of tennis products - we are delighted that the show is free to every tennis club member in the country.”

Over 2000 people have taken advantage of the free entry available at www.londontennisshow.com which is being run alongside the already successful Golf Show with visitors for each show having free access to the other.

Full information is available from www.tiauk.org and www.londongolfshow.com .

For bookings, please contact:
Colin Brunton, Chief Executive
The Golf Show Group Ltd
Forge Fields, Underriver
Sevenoaks
Kent TN15 0SB

Phone 01732 836 100
Email colin@golfshowco.com

For tennis input, please contact:
Barbara Wancke, Executive Vice President, TIA UK
Phone 020 8249 3366
Email

Henry Wancke, Vice President, TIA UK
Phone 01491 612 042
Email tennisoutlook@tiauk.org

Company Website

Company Profile
Tenniswire.org/companies/guest/index.html