Style Meets Technology with New Armani Tennis Racquet from Babolat
FOR IMMEDIATE RELEASE
Contact: Robin Ashmore or Annie Coghill
1905 Sherman Street
Denver,
303 832 2700
robin@ameliecompany.com, annie@ameliecompany.com
02/26/08 - Boulder, CO – Babolat, one of the leading manufacturers of tennis products, announces the launch of the new EA7 Emporio Armani tennis racquet, marking the first time that Babolat has entered the world of sport fashion.
Babolat developed the exclusive new EA7 tennis racquet for Emporio Armani 7, the sports technology brand of Giorgio Armani. Branded the Emporio Armani by Babolat, the EA7 racquet is the perfect marriage of key technologies from Babolat, French specialist in tennis technologies and exceptional design from Emporio Armani, world famous Italian fashion designer. These industry leaders have combined their know-how into this prestigious tennis racquet resulting in the perfect balance of fashion and performance. This is the first time Babolat has entered this luxury market.
High tech materials and key technologies make the EA7 model a high performance racquet. With an aerodynamic structure, the EA7 racquet provides power with each stroke and a better penetration through the air. A lightweight racquet, the EA7 is maneuverable and appropriate for competitive players as well as club players.
“Dressed” by Emporio Armani in a white, silver and black color combination, this racquet will entice anyone with its design.
The EA7 Emporio Armani tennis racquet by Babolat is now available exclusively at Emporio Armani shops.
EA7 Racquet Specifications
Brand: Emporio Armani Model EA7
Distribution: Exclusively at Emporio Armani shops
Weight: 9.7 oz (unstrung)
Headsize: 100 sq in
Composition: High Modulus Graphite
Armani EA7
Suggested price: N/A
ABOUT BABOLAT
Founded in Lyon, France in 1875, Babolat is the world’s oldest company specialized in racket sports and the world leader in stringing. Easily identifiable by its trademark “double line” at the bottom of the racket stringing bed, Babolat has built its brand image by offering products at the cutting edge of technology and by equipping generations of champions who regularly win prestigious tournaments. Present today in over 100 countries, Babolat has diversified its offering to provide players with a full array of technical equipment, including racquets, stringing (natural and synthetic), shoes, apparel, tennis balls, grips and accessories.
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Amélie Company Contacts: Robin Ashmore or Annie Coghill, (303) 832-2700
Links:
www.babolat.com
